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Simple Green® Naturals Products Receive Green Seal™ Certification
Environmentally Responsible Products Recognized
March 16, 2009

Huntington Beach, CA - Sunshine Makers, Inc., the manufacturers of Simple Green® All-Purpose Cleaner, is proud to announce that five of the Simple Green® Naturals products launched in 2008, have received Green Seal Certification! The products certified under the Green Seal Environmental Standard for General-Purpose, Bathroom, Glass, and Carpet Cleaners Used for Household Purposes (GS-8) are the Simple Green Naturals Multi-Surface Care, Simple Green Naturals Glass&Surface Care, Simple Green Naturals Bathroom Cleaner, Simple Green Naturals Floor Care, and Simple Green Naturals Dilutable Concentrated Cleaner. The Carpet Cleaner (spot/stain remover), Liquid Hand Soap and Dish Washing Liquid were not submitted, as the GS-8 standard does not apply to those products.

What does Green Seal Certification mean? Green Seal is a twenty-year-old non-profit organization devoted to environmental standard setting, product certification, and public education. Green Seal's mission is to work towards environmental sustainability by identifying and promoting environmentally responsible products, purchasing, and production. Through its standard setting, certification and education programs, Green Seal identifies products that are designed and manufactured in an environmentally responsible manner; offers scientific analyses to help consumers make educated purchasing decisions regarding environmental impacts; ensures consumers that any product bearing the Green Seal Certification Mark has earned the right to use it; and encourages manufacturers to develop new products that are significantly less damaging to the environment than their predecessors.

The intent of Green Seal's environmental requirements is to reduce, to the extent technologically and economically feasible, the environmental impacts associated with the manufacture, use and disposal of products. Set on a category-by-category basis, Green Seal Environmental Standards focus on significant opportunities to reduce a product's environmental impact.

The Green Seal-certified Simple Green Naturals products have met product-specific performance requirements (i.e., they actually must work!), product-specific health and environmental requirements (i.e., no carcinogens, no reproductive toxins, not a cause of skin sensitization, must be biodegradable, non-toxic to aquatic organisms, etc.,) and specific labeling requirements within the use instructions, disposal statements, etc. The five certified hard-surface Naturals products will soon carry the Green Seal Certification Mark and the statement, "This product meets the Green Seal™ environmental standard for household cleaners based on its reduced toxicity, biodegradability, packaging, and other characteristics."

As certified by Green Seal, the five Simple Green Naturals products contain 100% naturally sourced ingredients - no synthetic preservatives, colorants, or fragrances. The ingredients of Simple Green Naturals are derived from sources such as chicory, coconut, corn, palm, minerals, salt and sugar. The scents in Simple Green Naturals are 100% natural essential oils and plant extracts manufactured to the most stringent regulations of the International Fragrance Association, ensuring skin-sensitization does not occur when these products contact skin. Simple Green Naturals contain no animal or animal derived ingredients and the finished products are never tested on animals.

These formulas were developed to respond to our customers' growing concern about the health and well-being of their family, and understanding of how everything they do impacts the environment. Additional innovation from Simple Green enables these products to perform as well as traditional synthetic cleaners and outperform their competition in the natural products categories.

Simple Green has been on the cutting edge of non-toxic, biodegradable, environmentally responsible cleaning products for over 35 years, and will continue to develop new and exciting products for generations to come.

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